Google Analytics -Features
Ideally, any and all kinds of business decisions should rely heavily on statistics and concrete data. This not only improves the quality of decisions but also speeds up decision-making process overall.
Insight Based – Data Driven decisions are crucial irrespective of the size of your business. What does data mean really? Here, in context of your business and relevant decision-making, data means ‘user-base reality’. Numbers that indicate your target users’ preferences, age, gender, demographics, geography, income, family structure and such other signals, help you make an informed decision.
However often enough, to gather these statistics is a time consuming process. Along with that it consumes budget, resources, and manual efforts.
Google Survey 360 is a Google Analytics feature that can fetch statistics in a much resolved way saving your business a big chunk of time at a much more affordable price.
People are intelligently growing each day, simply by acting upon the latest bundle of information they acquire every single day. Their interests, tastes, preferences, behaviors, decisions change regularly. Ultimately, the ton of searches performed by people day-in day-out shifts in its general appearance. People may be searching for the same thing that others may have searched for five years ago, but with just a new tail or word that is now “in trend”.
By knowing what people are actually searching for, you get a crucial insight into what your business should actually be selling on. Your SEO relies a lot on your understanding of the trend and your ability to blend it within your theme, message, and strengths.
If your marketing strategy completely relies on a string of particular keywords seemingly related to your target keyword (a specific product), you might miss out on a cluster of variables and related things that people are searching for, at the same time while they’re searching for your target keyword.
Basically Google Correlate is a software that helps you to know what else is being searched for while people are also searching for the while people are also searching for your target keyword. This gives you valuable information, which you can use in order to create your content, your marketing strategy, your product advertisement thus helps you to get in the ind if your audience.
Google Correlate function differently than Google’s ‘related searches’ where google gives a list of searches that are closely related to the target keyword. But google correlate presents not only the related searches but similarly search trends at which are seemingly much lesser related yet obviously concurrent with your targeted keyword.
