Internet Of Things

Internet Of Things

Internet of things, simply, is the connection of every object on earth. But what does this connection mean as far as your business is concerned? The very essence of IOT is ‘transforming things into connected services’.

Google Analytics- Features

Google Analytics- Features

Ideally, any and all kinds of business decisions should rely heavily on statistics and concrete data. This not only improves the quality of decisions but also speeds up decision-making process overall.

Bluetooth Low Energy & Mesh Networking

Bluetooth Low Energy & Mesh Networking

Bluetooth has been one of those standard applications that has really helped us get things connected especially in the body of area networks and get our local things put together but classic Bluetooth was really designed to replace cables and it covers many protocols needs increasing new versions.

Marketing is Mobility

Marketing is Mobility

Marketing is Mobility, and what’s more proficiently mobile than a smartphone!   The world is turning mobile first, and naturally, businesses are following suit.

Smart Social Media For Websites

Smart Social Media For Websites

Why social media should be called Smart Social Media, Most of us by now are pretty familiar with the term social media and its uses. However with the great expanse of possibilities that reach out to marketers and businesses over all, social media has really transformed into something that  is much smarter than ever before.

Progressive Web Apps

Progressive Web Apps

A blog on Progressive Web apps This blog, more than it is about Progressive web Apps, is about how future could look in the face of advanced API’s and the whole mechanism behind making a website.

AMP - Accelerated Mobile Pages

AMP - Accelerated Mobile Pages

A staggering 40% of mobile users bounce back out of websites that take more than 3  seconds to load… And generally speaking, majority of the websites on web today take about 10 seconds to load completely.

7 Ways you can give your content the right persona.

7 Ways you can give your content the right persona.

You have a website and have something to say to your audience? Content is exactly what you’ll rely on. After years of technological advances that we’ve witnessed, content still happens to be the best medium to give vital information to your readers.

Content Writing -“Decent” is often “Good Enough”

Content Writing -“Decent” is often “Good Enough”

In general consensus, anybody who owns a website ought to make sure that it sports good content on its webpages. For better ranking perhaps, or the ultimate user experience, whatever the reason, good content is what’s desired by all of them.

What google hummss.. these days...

What google hummss.. these days...

On google, one could search for a huge variety of things and each thing could possibly be enquired in several different ways. A person can search from something as simple as ‘running shoes’ to anything as complicated as ‘footwear meant for light jogging/full throttle sprinting

Pre-Suasion- Moments That Lead To The Most Productive Sales Pitch.

Pre-Suasion- Moments That Lead To The Most Productive Sales Pitch.

How Dr. Cialdini’s latest work ‘PRE-SUASION’ can help us make a website that converts. We’ve all heard of the word ‘persuasion’, especially if any of us has been in the marketing long enough, he or she most probably must have also heard of the book “Influence” by Robert Cialdini.

On Semantics.

On Semantics.

From those days when ’literature’ used to mean a great deal to human lives, writers were thought to be the very source and course of all creativity induced; until it all got flung wayward, of course, by those profit rendering bosses who were never tired of bundling ‘keywords’. Although…

How google works!

How google works!

This blog is majorly inspired by the SMX West 2016  Keynote speaker Paul Haahr- @haahr, Rank Engineer at Google. I am writing this blog because I think if a digital marketer wants to make the best of any SEO strategy in this world, he/she ought to know how things actually work on the other side of the world more clearly